Digital Employees
AI applied to your business

Where to start with AI?

The answer is a Digital Employee from XMACNA: an AI agent for businesses that GETS WORK DONE, beyond simply answering questions. It combines software and AI to automate any process — sales, customer service, operations, back office — and connect to any system.

Chat with Hermes on WhatsApp See it in action
or start with a free assessment →
What is a Digital Employee

An AI agent with superpowers for operations.

A Digital Employee is an AI agent that works inside your operation: it converses, operates your systems, decides with your business rules and delivers the finished process — in sales, customer service, operations or back office. It is AI process automation built to execute, not just to reply.

02:1406:4009:3012:0515:2219:0521:4823:508 open conversations · none in the queueWhatsAppreads and repliesWhatsAppreads and repliescalendarreads the time slotscalendarreads the time slotsCRMcreates the opportunityCRMcreates the opportunityERPchecks the orderERPchecks the orderspreadsheetupdates the rowspreadsheetupdates the rowemailsends the confirmationemailsends the confirmationmemoryprefers morningsmemorylast order: annualrulebranch opens at 8 a.m.rulevisit with the person in charge→ morning, at the nearest branchor calls your teamqualifiedqualified ✓scheduledscheduled ✓confirmedconfirmed ✓recordedrecorded ✓visit tomorrow, 9 a.m. ✓opportunity created in the Dashboardyour teamfrom the first “hi” to the record, with no one typing
and it gets better with every cycle see how it learns
See this connected to your systems — talk to Hermes →
+1500Digital Employees
/
Sales, service, operations, and back office
/
Integrates with any system
/
24/7no queues, no overtime
/
Fills the Intelligent Dashboard automatically
/
6xmore scheduled visits
/
Speaks with your brand’s voice
/
Long-Term Memory that doesn’t forget
/
Team of carbon and silicon
/
How to use AI in your company

From questions to AI in production.

AI implementation doesn’t start with choosing a tool. It starts with an assessment: where AI can create value first, which decisions it should make, and which results need to be tracked in the Intelligent Dashboard. XMACNA handles the cognitive design, operations, and continuous improvement — in any area of your business.

  1. 01

    Where does AI create value first?

    We map sales, service, operations, back office, and finance to find the highest-return process.

    assessment
  2. 02

    How should AI act?

    Cognitive design of the process: context, memory, business rules, integrations, and when to involve a human.

    cognitive design
  3. 03

    Who goes into operation?

    A Digital Employee takes over the process in your brand’s voice, executes 24/7, and records everything for the human team.

    operation
  4. 04

    What improves with each cycle?

    Every interaction, summary, and result feeds the Intelligence Cycle: today’s Digital Employee is better than yesterday’s.

    intelligence cycle
Not sure what’s holding your business back? Start with a free assessment →
From assessment to launch

How we start.

You don’t buy off-the-shelf AI. XMACNA designs, builds, and operates a custom Digital Employee — and supports you in evolving it.

  1. 01

    Consultation and Analysis

    We understand your challenges and where AI creates value first — sales, service, operations, or back office.

  2. 02

    Design and Customization

    We design the cognitive process: rules, memory, integrations, and your brand’s voice.

  3. 03

    Development and Testing

    We build the Digital Employee and rigorously test it before it interacts with any customer.

  4. 04

    Implementation and Training

    We launch it with connections to your systems and prepare your team to work alongside it.

  5. 05

    Continuous Support and Optimization

    The Intelligence Cycle continues: we monitor, adjust, and evolve — today's Digital Employee is better than yesterday's.

    back to step 01, every cycle
Start step 01 — talk to Hermes
See the AI at work

Conversation turns into a sale. And into data.

While a lead chats, the Digital Employee qualifies them, decides the next step, and updates the Intelligent Dashboard automatically, without anyone entering data. Don’t believe it? Try it!

Try now on WhatsApp

online 24 h · replies in seconds · Hermes is answering now

intent detected opportunity created
F Digital Employeeonline now
I want to start with AI in my company, but I don’t know where to begin.
Let’s find where AI can make a difference first. Is your biggest bottleneck in sales, customer service, operations, or back office?
Sales. The lead comes through WhatsApp and we take too long to respond.
Great first case: I qualify the lead immediately, decide the next step, and record everything on the Intelligent Dashboard — automatically.
Intelligent Dashboard

Dashboard that fills itself

sourceWhatsApp · paid media
pain pointslow response time
next stepassessment scheduled
result

Response in seconds, 24h

3,1s

Average response time with an active Digital Employee — day, night, and weekend, no queue.

The path of a message

Every conversation turns into operation.

WhatsApp is just the entry point of the demo. From the first message to decision and registering on the Intelligent Dashboard, the Digital Employee leads the process end-to-end — in sales, service, or operations — and alerts a human at the right moment.

DIGITAL EMPLOYEE READS LEADS DECISION SOLVES OR CALLS YOUR TEAM with the history INTELLIGENT DASHBOARD 02:14 visit scheduled 09:30 question resolved 19:05 → your team handled 3 · resolved 2 WHATSAPP 19:05
tap the device to replayany time → resolves or escalates → Dashboard
Want this flow in your operation? Talk to Hermes →
Carbon and silicon team

XMACNA for Sales: AI-first sales.

One of XMACNA's products combines the Conversation Portal, Intelligent Dashboard, and Digital Employee to create an AI-first sales operation: leads are handled, qualified, recorded, and routed without manual data entry.

X
XMACNA Conversation Portal · Intelligent Dashboard
Digital Employee online
New lead · WhatsApp Source: commercial campaign
qualifying

Hi, I wanted to understand how XMACNA would help my sales team.

Sure. I will understand your lead volume, response time, and the stage where most opportunities cool off.

We have many conversations and little funnel visibility.

Perfect. I registered the opportunity and already set the next step in the Intelligent Dashboard.

Qualified leadcontext saved
Dashboard updatedzero manual typing
Conversation Portal commercial service conversation

The inbox where your team manages WhatsApp, phone, and digital conversations, with context, tags, private notes, and smooth handoffs to human colleagues.

  • Centralizes conversations and customer history
  • Organizes queues, tags, and human service
  • Provides visibility for carbon and silicon teams
↑ the conversations, in the Portal
Intelligent Dashboard AI-first CRM data

The CRM that updates itself: each conversation becomes a contact, an opportunity, a stage, a summary, and a next step, giving your sales team the information to act with precision.

  • Automatically creates and updates opportunities
  • Transforms conversation into structured data
  • Shows pipeline, status, and history in real time
↑ the opportunity, in the Dashboard
Digital Employee commercial execution AI-first

The AI agent that responds 24/7, understands intent, qualifies leads, schedules appointments, brings in a person when needed, and keeps your sales process up to date.

  • Conducts consultative sales with the brand's voice
  • Works via text, audio, and smart calling
  • Learns with memory and Intelligence Cycle

brand voice:“Dear customer, we inform you that a slot is available.”→ “Hi, Ana! I saved 9 a.m. for you.”

↑ who replies: the Digital Employee
Build my Digital Employee — talk to Hermes
Intelligence Cycle

Learns. Remembers. Improves.

Every conversation, decision, and result goes back to the system as Long-Term Memory. Through the Intelligence Cycle, today's Digital Employee is smarter than yesterday's — and gets better with every interaction, in any area. Underneath, several of the world's best models: multi-model architecture that evolves without you changing anything.

LONG-TERM MEMORY DIGITAL EMPLOYEE MULTI-MODEL · ONE PER TASK CHAT 03ABC ◆ name · last order ◆ prefers mornings ◆ objection: lead time ◆ visit at 9 a.m.IMPROVES
tap the device to replaylearns → remembers → answers better
Real-world results

Who is already operating with XMACNA.

Don’t believe it? Try it. But first, hear from those who already deployed Digital Employees to work — and see the real numbers behind it.

"The use of Artificial Intelligence caused a true revolution at Redigir. We implemented it across all areas — from Sales to Educational, from Communication to IT — with impacts reaching 30% in improvement of the main operations."
RodrigoCEO · Plataforma Redigir
"Artificial Intelligence is no longer the future — it needs to be the present. XMACNA applies cutting-edge technology to business. In 5 years, there will not be a healthy company without Digital Employees."
Marina XavierCPO · Rock Content
"We went from 1 out of every 10 contacts scheduling a visit to 6 out of every 10. The Digital Employee qualifies and schedules alone, at the time the student appears — becoming a central part of our recruitment."
Alex CavalheiroCEO · Instituto Mix
+1500Digital Employees
+100%scheduled visits vs control group Rede Supera
6xmore scheduled visits Instituto Mix
30%improvement in key KPIs Redigir
I want results like these — talk to Hermes
Your technology team

The XMACNA team is also your team.

IT, AI and Research & Development — without building anything internally. You get a specialized team (carbon and silicon), cutting-edge software and state-of-the-art AI for a fraction of the cost of hiring, training, and maintaining everything in-house. You focus on the business; XMACNA executes the technology.

Specialized team

Engineers, cognitive designers, and researchers — carbon and silicon.

Cutting-edge software

Proprietary Digital Employees platform, ready and evolving.

State-of-the-art AI

Multi-model architecture, always with the world’s best models.

your technology team

carbon and silicon · a fraction of the cost
Build your carbon and silicon team — talk to Hermes →
Multi-model architecture

The best models in the world, at your business's service

We combine the main AI models on the planet and choose the best for each task — swapping the engine without changing your Digital Employee.

OpenAI
OpenAI
Azure
Microsoft Azure
Google
Google
Claude
Anthropic
Meta
Meta
Grok
xAI
DeepSeek
DeepSeek
AWSPowered by AWS
MetaMeta Tech Provider

Technology changes every week; your Digital Employee keeps executing and delivering results.

Frequently asked questions

AI applied to businesses.

What is a XMACNA Digital Employee?+

It is an AI agent designed to perform real processes within the company. It chats when needed but also consults systems, records information, triggers workflows, follows tasks, and delivers ready work for the human team.

Does XMACNA only do commercial automation?+

No. The commercial front is a strong use case, but XMACNA works in innovation, digital modernization, custom software, and AI process automation. The project starts at the company’s bottleneck: customer service, operations, system integration, data analysis, or internal routines that need speed.

What is XMACNA Sales?+

It is an AI-first commercial product that combines Conversation Portal, Intelligent Dashboard, and Digital Employee. The package manages leads, qualifies opportunities, records everything on the Intelligent Dashboard, schedules next steps, and gives the sales team visibility to operate with more context and less manual typing.

What is the difference between Digital Employee and chatbot?+

Chatbots answer questions in a limited flow. A Digital Employee understands context, uses memory, integrates tools, updates systems, and takes actions within defined rules. It's not just a chat screen: it's an AI execution layer connected to the company’s work.

Does XMACNA serve SMEs, chains, and large companies?+

Yes. XMACNA works with businesses at different stages of digital maturity: SMEs looking for a practical way to get started with AI, chains that need consistent operations across locations, and large companies seeking innovation, system integration, custom software, and process modernization with AI.

Does XMACNA have proven results?+

Yes. At Instituto Mix, the Digital Employee drove 6x more scheduled visits. The details are in the Instituto Mix case study.

How much does a Digital Employee cost?+

The investment depends on the process and integrations: each project is scoped during the free assessment. As a guide, the cost is a fraction of hiring and training an in-house team for the same operation. The site’s ROI calculator can help you estimate the return.

How long does it take for a Digital Employee to start operating?+

Typical projects go from assessment to launch in a few weeks: consultation and analysis, process design, development and testing, and a supported rollout. Operations begin under supervision, and the Intelligence Cycle keeps improving performance after launch.

Are my data safe with a Digital Employee?+

Yes. Operation data is stored in dedicated cloud infrastructure with controlled access and is only used to execute and improve your process. XMACNA complies with LGPD and formalizes confidentiality in the contract.

Is XMACNA trustworthy?+

XMACNA is a Brazilian applied artificial intelligence company, registered under CNPJ 52.546.037/0001-13, based in Belo Horizonte and founded in 2023. It creates Digital Employees for businesses. Its official channels are the xmacna.ai website and the profiles listed there.

Is XMACNA an investment platform?+

No. XMACNA is a software and artificial intelligence company. It does not solicit investments, accept deposits or promise returns.

What is XMACNA?+

An applied AI company that creates Digital Employees: AI agents that serve customers, sell and execute business processes on WhatsApp, in the CRM and in internal systems.

Do you have any questions?

Ask Hermes directly — he answers immediately