Pillar · Integrated CRM

CRM integrated with WhatsApp that fills itself ALONE

CRM integrated with WhatsApp shouldn’t be another spreadsheet the salesperson fills out at the end of the day — and never fills out. You close the sale in chat and the pipeline keeps lying: lead in the wrong stage, note no one typed, follow-up disappears. Here the Digital Employee from XMACNA EXECUTES this record for each conversation — creates contact, opportunity, note, and task in real time on HubSpot, Pipedrive, RD or Salesforce. You open it on Monday and the funnel already tells the truth, no typing needed.

24/7no vacations, no days off
On the spotfaster than human
In 5 yearsAI is a basic requirement
From SDR to CRM

See how the magic happens.

Pipeline that updates while you sleep. Persistent memory.

  1. 01 Message

    Client contacts via WhatsApp, voice, or active campaign.

  2. 02 Context

    The Digital Employee reads history, memory, and data from the Intelligent Dashboard.

  3. 03 Decision

    It chooses the next action: reply, qualify, schedule, collect, or escalate.

  4. 04 Record

    The conversation turns into structured data, private notes, and updated opportunity.

  5. 05 Control

    Your team takes over when a human is needed, already with full context.

Connects to what you already use

Your CRM integrated with WhatsApp — not another one for you to learn.

The last thing you need is to switch tools and train the team again. Your team has already abandoned CSV import sheets and seen Zapier integrations break at the worst moment. The Digital Employee chats directly with the HubSpot, Pipedrive, RD, or Salesforce you already have — and writes in real time, just as the salesperson would if they had time. No CRM yet? XMACNA delivers the Intelligent Dashboard included in the setup, at no extra license cost.

Before

Lead lost on WhatsApp

After · XMACNA

Lead created in CRM

Before

Salesperson types summary

After · XMACNA

Summary generated by AI

Before

Outdated pipeline

After · XMACNA

Real-time pipeline

Before

Forgotten follow-up

After · XMACNA

Automatically created task

Each conversation becomes a decision

What the customer said on WhatsApp becomes data to decide.

You don't make decisions by looking at the conversation — you make them by looking at the pipeline. And the pipeline only works if it faithfully reflects what the customer really wants, what stage they are in, and what was agreed upon. With each interaction, the Digital Employee feeds the dashboard: contact, stage, score, rating, and the fields that matter to your business. You stop guessing who is hot and see where to focus the team today — with each customer's history stored between conversations, thanks to Long-Term Memory. See where to start with a free assessment.

Identifies and creates

Digital Employee searches CNPJ at Receita, identifies company, creates contact with structured data.

01 · CONTACT

Stage advancement

Advances LEAD → CE → SCHEDULED based on conversation signals. Automatic stage advancement.

02 · OPPORTUNITY

For the seller

Summarizes context, sets next action, creates task for the human to close.

03 · NOTE + TASK
Frequently asked questions

What matters to know.

Does the CRM really update by itself, without the seller typing?+

Yes. With each WhatsApp conversation, the Digital Employee creates contact, opportunity, note, and task in your CRM in real time — no manual CSV and no integration that breaks.

Does it work with the CRM I already use?+

Yes. Native API integration with HubSpot, Pipedrive, RD, and Salesforce. Still no CRM? XMACNA includes the free Intelligent Dashboard in the setup.

If my seller changes the CRM, does the Digital Employee respect it?+

Yes, synchronization is bidirectional. The seller edits the CRM and the Digital Employee uses the new data in the next message to the customer.

Does it remember the customer in future conversations?+

Yes. Long-Term Memory stores preferences, history, and attributes of each customer between conversations — the recurring lead doesn’t start from scratch.

Next readings

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