WEBVTT 1 00:00:03.520 --> 00:00:06.040 In today's episode, sales are all about timing, 2 00:00:06.040 --> 00:00:10.240 responding late is costly. 3 00:00:15.559 --> 00:00:17.800 Hello, welcome to the XMACNA podcast, 4 00:00:17.800 --> 00:00:20.279 I'm Gustavo Fechus, and I'm here 5 00:00:20.279 --> 00:00:22.000 today with my friend 6 00:00:22.000 --> 00:00:24.359 Daniel Valladares, whom I thank 7 00:00:24.359 --> 00:00:27.400 for his courage and patience in sharing 8 00:00:27.400 --> 00:00:29.920 the microphones here in our workspace. 9 00:00:29.920 --> 00:00:33.200 Daniel, so today we 10 00:00:33.200 --> 00:00:36.800 are pleased to resume a 11 00:00:36.800 --> 00:00:42.280 presentation from XMACNA, based on 12 00:00:42.280 --> 00:00:45.680 a very current and pressing issue, 13 00:00:45.680 --> 00:00:48.399 which is, Daniel, how can we 14 00:00:48.399 --> 00:00:51.600 enhance sales, business, 15 00:00:51.600 --> 00:00:55.239 and even the support side of a business 16 00:00:55.239 --> 00:00:58.480 operation, all through 17 00:00:58.480 --> 00:01:00.680 WhatsApp. WhatsApp is the home of the 18 00:01:00.680 --> 00:01:04.000 Brazilian. This tool here in the 19 00:01:04.000 --> 00:01:07.479 tropics is very widespread, 20 00:01:07.479 --> 00:01:11.840 right? Maybe it's not really comparable to other 21 00:01:11.840 --> 00:01:15.880 places in the world, and we are native 22 00:01:15.880 --> 00:01:18.479 users of this platform. Basically, 23 00:01:18.479 --> 00:01:20.720 that's it, right? So, I think it makes a lot of 24 00:01:20.720 --> 00:01:23.759 sense for us to improve quality and 25 00:01:23.759 --> 00:01:27.360 strategy in this space where we are all 26 00:01:27.360 --> 00:01:30.079 present, right? Whether we like it or not, it's 27 00:01:30.079 --> 00:01:31.759 through WhatsApp that our interactions are mediated, 28 00:01:31.759 --> 00:01:34.200 both our social interactions and this 29 00:01:34.200 --> 00:01:36.280 can also be an important 30 00:01:36.280 --> 00:01:39.240 business and sales tool in this 31 00:01:39.240 --> 00:01:41.799 It makes sense to understand what AI does in the 32 00:01:41.799 --> 00:01:43.399 world today, what its capabilities are, 33 00:01:43.399 --> 00:01:45.479 its potential and how a 34 00:01:45.479 --> 00:01:47.680 digital employee, which is a product 35 00:01:47.680 --> 00:01:50.600 here from XMACNA, can specifically 36 00:01:50.600 --> 00:01:53.799 perform this important function, this 37 00:01:53.799 --> 00:01:57.560 contribution, for your business as well. 38 00:01:57.560 --> 00:01:59.159 Regardless 39 00:01:59.159 --> 00:02:02.799 of your industry, if at any 40 00:02:02.799 --> 00:02:04.320 time, at any moment, you have 41 00:02:04.320 --> 00:02:08.160 customer support on WhatsApp, this is also 42 00:02:08.160 --> 00:02:12.040 a possible channel for conversion, for 43 00:02:12.040 --> 00:02:14.160 prospecting, closing deals, 44 00:02:14.160 --> 00:02:16.480 scheduling, whatever it may be, right, 45 00:02:16.480 --> 00:02:19.560 Daniel? Regardless of the process, 46 00:02:19.560 --> 00:02:22.720 in sales, we have things to contribute 47 00:02:22.720 --> 00:02:25.959 there. So that's it, Daniel. Pick 48 00:02:25.959 --> 00:02:27.720 where to start. Imagine that 49 00:02:27.720 --> 00:02:30.959 someone is hearing about this for the 50 00:02:30.959 --> 00:02:32.200 first time. How would you 51 00:02:32.200 --> 00:02:34.120 introduce this topic? 52 00:02:34.120 --> 00:02:36.120 >> Great. Let's go. Well, before 53 00:02:36.120 --> 00:02:38.040 anything else, thank you very much for 54 00:02:38.040 --> 00:02:40.480 the audience. Remember, if you're watching on 55 00:02:40.480 --> 00:02:42.000 YouTube, don't forget to leave your like 56 00:02:42.000 --> 00:02:43.680 and also subscribe to our channel 57 00:02:43.680 --> 00:02:45.239 to help us spread this information 58 00:02:45.239 --> 00:02:47.760 to more people. So guys, 59 00:02:47.760 --> 00:02:50.720 look, Gustavo, I think the most 60 00:02:50.720 --> 00:02:53.920 important thing is, really, 61 00:02:53.920 --> 00:02:57.920 Introduction, right? Saying that whoever 62 00:02:57.920 --> 00:02:59.800 follows the world of sales on 63 00:02:59.800 --> 00:03:02.879 WhatsApp knows it's a world that has been 64 00:03:02.879 --> 00:03:05.440 constantly changing. 65 00:03:05.440 --> 00:03:08.360 Especially in the rules for using 66 00:03:08.360 --> 00:03:10.640 WhatsApp imposed by Meta, which 67 00:03:10.640 --> 00:03:12.920 is the owner of the tool 68 00:03:12.920 --> 00:03:16.480 currently. So it's important 69 00:03:16.480 --> 00:03:20.400 to highlight that with these changes, 70 00:03:20.400 --> 00:03:22.280 which are mainly leading 71 00:03:22.280 --> 00:03:25.599 sellers who use it or companies that 72 00:03:25.599 --> 00:03:29.439 use the tool in a more 73 00:03:29.439 --> 00:03:31.319 aggressive way, let's say, from the point of 74 00:03:31.319 --> 00:03:33.959 view of volume, of sheer quantity 75 00:03:33.959 --> 00:03:36.799 of contacts, right, of mass messaging and 76 00:03:36.799 --> 00:03:42.599 etc. This has been targeted by 77 00:03:42.599 --> 00:03:46.120 blocks and so on. So, 78 00:03:46.120 --> 00:03:49.159 today we have the possibility, 79 00:03:49.159 --> 00:03:52.720 to offer service when 80 00:03:52.720 --> 00:03:55.120 people contact us. So when 81 00:03:55.120 --> 00:03:57.040 someone, a lead, goes and messages you on 82 00:03:57.040 --> 00:03:58.959 WhatsApp, you will have a window of 83 00:03:58.959 --> 00:04:01.200 at this moment, as we're recording here, 84 00:04:01.200 --> 00:04:04.480 at least, a 24-hour window 85 00:04:04.480 --> 00:04:08.120 to provide this service. And with 86 00:04:08.120 --> 00:04:12.040 that, we need to optimize this 87 00:04:12.040 --> 00:04:13.959 service at the moment when the 88 00:04:13.959 --> 00:04:16.959 client contacts us to avoid wasting time 89 00:04:16.959 --> 00:04:20.160 from that window and then you end up creating 90 00:04:20.160 --> 00:04:21.759 additional costs that you will have to 91 00:04:21.759 --> 00:04:24.160 Paying to start a new message. 92 00:04:24.160 --> 00:04:28.160 Maybe this reopening might not 93 00:04:28.160 --> 00:04:30.120 be efficient. So, we need to 94 00:04:30.120 --> 00:04:33.639 work to always take advantage 95 00:04:33.639 --> 00:04:37.199 of Meta’s context windows as much as possible. 96 00:04:37.199 --> 00:04:39.800 Mainly because, in my view, 97 00:04:39.800 --> 00:04:42.199 here, in the not too distant future, everyone 98 00:04:42.199 --> 00:04:44.320 will eventually need to migrate 99 00:04:44.320 --> 00:04:47.759 to the official API tools, right? 100 00:04:47.759 --> 00:04:51.400 That said, what's important for 101 00:04:51.400 --> 00:04:54.320 us to analyze here, right, Gustavo? The 102 00:04:54.320 --> 00:04:56.759 digital employees end up having 103 00:04:56.759 --> 00:04:59.720 an increasing relevance within 104 00:04:59.720 --> 00:05:01.720 this scenario. First, because of 105 00:05:01.720 --> 00:05:03.479 personalization 106 00:05:03.479 --> 00:05:05.520 that we already know, from 107 00:05:05.520 --> 00:05:08.600 qualifying the benefits of having 108 00:05:08.600 --> 00:05:11.840 your human salesperson invest 109 00:05:11.840 --> 00:05:14.479 more time in qualified leads, in 110 00:05:14.479 --> 00:05:18.080 fact, in meetings. But beyond 111 00:05:18.080 --> 00:05:20.560 that, now we also have this 112 00:05:20.560 --> 00:05:23.800 issue of working so that 113 00:05:23.800 --> 00:05:27.080 leads are in fact attended to in less 114 00:05:27.080 --> 00:05:29.039 time. Today, making sure they are 115 00:05:29.039 --> 00:05:30.960 served faster is not just 116 00:05:30.960 --> 00:05:33.400 a matter of losing or not to 117 00:05:33.400 --> 00:05:37.840 the competition or a luxury. This 118 00:05:37.840 --> 00:05:41.080 will end up being the norm in the next 119 00:05:41.080 --> 00:05:45.639 months, and more and more this 120 00:05:45.639 --> 00:05:48.479 timeframe is shrinking even faster. 121 00:05:48.479 --> 00:05:50.400 Sometimes we predict it and say, "Oh, 122 00:05:50.400 --> 00:05:52.520 this will go to the end of the year, and in the end there’s 123 00:05:52.520 --> 00:05:55.440 some update in the target and it gets moved 124 00:05:55.440 --> 00:05:58.360 to next week, right? So, 125 00:05:58.360 --> 00:06:01.639 the sooner we're ready for it, 126 00:06:01.639 --> 00:06:05.520 the more relevant it's going to be. 127 00:06:05.520 --> 00:06:09.639 So, in that sense, 128 00:06:09.639 --> 00:06:12.520 let's first bring up the matter 129 00:06:12.520 --> 00:06:15.360 related to context windows, right, 130 00:06:15.360 --> 00:06:17.919 understanding the context of the official API 131 00:06:17.919 --> 00:06:21.039 and the importance of being able to provide 132 00:06:21.039 --> 00:06:23.919 fast responses, right? And I 133 00:06:23.919 --> 00:06:26.120 also noticed, Gustavo, I saw even a 134 00:06:26.120 --> 00:06:28.080 recent update today. I confess I 135 00:06:28.080 --> 00:06:31.720 didn't dig deep into the paper, but 136 00:06:31.720 --> 00:06:34.639 Instagram also announced that 137 00:06:34.639 --> 00:06:37.599 they're now going to allow links in 138 00:06:37.599 --> 00:06:40.240 posts, right? So it looks like 139 00:06:40.240 --> 00:06:43.160 we’re coming to the end of the link in the 140 00:06:43.160 --> 00:06:46.759 bio, right? I don't know. For those who 141 00:06:46.759 --> 00:06:47.240 it lasted 142 00:06:47.240 --> 00:06:49.400 excellent. Excellent. Because every 143 00:06:49.400 --> 00:06:51.479 post you made before on 144 00:06:51.479 --> 00:06:54.360 Instagram, you'd put it there, right, it was the 145 00:06:54.360 --> 00:06:56.479 only platform until now where you 146 00:06:56.479 --> 00:06:58.599 had to put the link in the bio, and then you 147 00:06:58.599 --> 00:07:00.479 went to the bio link, there were millions of 148 00:07:00.479 --> 00:07:03.000 links. In the end, that link for the 149 00:07:03.000 --> 00:07:05.879 post, sometimes you couldn't even find it. 150 00:07:05.879 --> 00:07:07.479 So now the bio link will 151 00:07:07.479 --> 00:07:09.560 it could actually be Bill's link that will 152 00:07:09.560 --> 00:07:11.440 direct to a website, to something 153 00:07:11.440 --> 00:07:14.199 else. And in the post, we'll be able to 154 00:07:14.199 --> 00:07:17.160 use personalized links, right? So 155 00:07:17.160 --> 00:07:19.759 this personalized link could also 156 00:07:19.759 --> 00:07:23.240 be a link that opens WhatsApp 157 00:07:23.240 --> 00:07:26.639 so that the employee themselves 158 00:07:26.639 --> 00:07:29.520 there can continue this 159 00:07:29.520 --> 00:07:31.759 communication, right? 160 00:07:31.759 --> 00:07:34.160 >> And opening up another window of 161 00:07:34.160 --> 00:07:35.960 context here. How do you see this, 162 00:07:35.960 --> 00:07:40.240 Gustavo, from your point of view, 163 00:07:40.240 --> 00:07:42.400 >> Daniel? Well, from this perspective, I think 164 00:07:42.400 --> 00:07:45.680 it's a window of opportunity 165 00:07:45.680 --> 00:07:48.039 commercially speaking, there are two 166 00:07:48.039 --> 00:07:50.120 perspectives here, right? There's the 167 00:07:50.120 --> 00:07:52.479 platform's point of view, which until now 168 00:07:52.479 --> 00:07:55.000 held back this feature 169 00:07:55.000 --> 00:07:57.039 >> and then there's the usability point of view, 170 00:07:57.039 --> 00:07:59.080 that it's much better for us to have this 171 00:07:59.080 --> 00:08:02.960 immediate access to the destination, to which 172 00:08:02.960 --> 00:08:05.319 that post takes us or to which it 173 00:08:05.319 --> 00:08:08.280 would take us, right? So now that we 174 00:08:08.280 --> 00:08:10.120 have this direct connection with the 175 00:08:10.120 --> 00:08:12.440 final address, we have even more 176 00:08:12.440 --> 00:08:15.199 conversion opportunities. Let's say 177 00:08:15.199 --> 00:08:16.759 this way: it's one less click, right? 178 00:08:16.759 --> 00:08:19.800 Now we have a faster interaction 179 00:08:19.800 --> 00:08:23.960 and in this sense, it's about 180 00:08:23.960 --> 00:08:26.840 taking advantage of the technology available 181 00:08:26.840 --> 00:08:29.199 to qualify that conversion, so as not to 182 00:08:29.199 --> 00:08:31.440 lose it. So, one of the main problems we 183 00:08:31.440 --> 00:08:34.080 see most on this side of the counter, 184 00:08:34.080 --> 00:08:36.560 right, Daniel, is people who have an 185 00:08:36.560 --> 00:08:39.680 ineffective service, it's people who are 186 00:08:39.680 --> 00:08:42.120 trying to solve a problem that is the 187 00:08:42.120 --> 00:08:44.560 same problem for many businesses today, right, 188 00:08:44.560 --> 00:08:47.240 which is: in the end, how can we, at 3 a.m. 189 00:08:47.240 --> 00:08:51.200 or regardless of the volume and 190 00:08:51.200 --> 00:08:54.480 the time or the day, actually 191 00:08:54.480 --> 00:08:56.440 provide the best and fastest 192 00:08:56.440 --> 00:08:59.160 service possible, since it's 193 00:08:59.160 --> 00:09:02.839 absolutely clear that sales 194 00:09:02.839 --> 00:09:05.680 is all about timing, right? We need to be quick 195 00:09:05.680 --> 00:09:08.079 and efficient in that regard. So, 196 00:09:08.079 --> 00:09:10.360 Hey man, you know something, sorry to 197 00:09:10.360 --> 00:09:12.640 interrupt, but you know something that I, that I 198 00:09:12.640 --> 00:09:14.880 also notice and find important? 199 00:09:14.880 --> 00:09:18.600 We usually, in our talks here, 200 00:09:18.600 --> 00:09:21.880 mention 3 a.m. a lot, the 201 00:09:21.880 --> 00:09:24.320 weekends, you know, those times 202 00:09:24.320 --> 00:09:27.160 when usually the team isn't 203 00:09:27.160 --> 00:09:30.680 working, right, and we have the 204 00:09:30.680 --> 00:09:32.680 possibility to provide service. I 205 00:09:32.680 --> 00:09:35.560 have to say, Gustavo, that I've been 206 00:09:35.560 --> 00:09:37.800 a bit shocked lately with the 207 00:09:37.800 --> 00:09:40.600 experiences I've had recently 208 00:09:40.600 --> 00:09:44.480 because even when I call during 209 00:09:44.480 --> 00:09:46.640 business hours to ask something, 210 00:09:46.640 --> 00:09:48.760 interested in a service, in a 211 00:09:48.760 --> 00:09:50.000 product, 212 00:09:50.000 --> 00:09:52.640 and sometimes they take hours to reply to me. 213 00:09:52.640 --> 00:09:55.000 When they don't reply until the next day. 214 00:09:55.000 --> 00:09:57.560 So, sometimes we're 215 00:09:57.560 --> 00:10:00.560 there late at night, thinking about it, and 216 00:10:00.560 --> 00:10:02.519 on the weekend, because we're already 217 00:10:02.519 --> 00:10:06.279 at another level in that sense of 218 00:10:06.279 --> 00:10:08.279 wow, everything, we have here a digital staff 219 00:10:08.279 --> 00:10:10.360 for support, for customer service, 220 00:10:10.360 --> 00:10:13.360 for sales, for everything. And, man, sometimes 221 00:10:13.360 --> 00:10:17.079 looking there, right, people nowadays 222 00:10:17.079 --> 00:10:20.640 there are a lot of companies that still, even during working hours, 223 00:10:20.640 --> 00:10:23.440 have trouble handling customer requests 224 00:10:23.440 --> 00:10:25.320 in customer service, man. 225 00:10:25.320 --> 00:10:28.079 Yeah, I did this here, Daniel, I can say 226 00:10:28.079 --> 00:10:30.920 first hand about this, I did a survey 227 00:10:30.920 --> 00:10:33.480 recently about a post-graduate course. 228 00:10:33.480 --> 00:10:36.600 And I reached out very 229 00:10:36.600 --> 00:10:39.240 broadly to several institutions that 230 00:10:39.240 --> 00:10:42.360 offered that specialization and so on. Man, 231 00:10:42.360 --> 00:10:45.839 I wanted to offer XMACNA to each 232 00:10:45.839 --> 00:10:48.959 one at the end of this process, you know? 233 00:10:48.959 --> 00:10:51.200 Because the quality, the timing of 234 00:10:51.200 --> 00:10:54.200 service response, anyway, is a real pain point and 235 00:10:54.200 --> 00:10:55.959 for many businesses, right? 236 00:10:55.959 --> 00:10:56.240 Yeah 237 00:10:56.240 --> 00:10:57.680 good. And what I just wanted to add, 238 00:10:57.680 --> 00:11:00.240 Daniel, is this. There's also, 239 00:11:00.240 --> 00:11:03.639 the quality of the human aspect in this 240 00:11:03.639 --> 00:11:05.560 customer service, because, honestly, who hasn't 241 00:11:05.560 --> 00:11:07.720 You’ve had the experience of interacting there, 242 00:11:07.720 --> 00:11:10.959 with Hermes, right? Who’s our SDR there, 243 00:11:10.959 --> 00:11:12.880 on the XMACNA site, maybe you haven't 244 00:11:12.880 --> 00:11:15.399 really noticed that, in fact, we 245 00:11:15.399 --> 00:11:17.440 aren’t talking about a 246 00:11:17.440 --> 00:11:20.760 "press 2" chatbot experience. 247 00:11:20.760 --> 00:11:23.120 Absolutely, if we don’t want to 248 00:11:23.120 --> 00:11:25.120 tell, and we don’t need to tell anyone there’s an 249 00:11:25.120 --> 00:11:26.639 AI on the other side, people will never 250 00:11:26.639 --> 00:11:29.320 know that it’s not a very 251 00:11:29.320 --> 00:11:32.480 attentive and charismatic human there, 252 00:11:32.480 --> 00:11:35.240 right? So, anyway, there are many... I keep 253 00:11:35.240 --> 00:11:37.360 thinking like this: but what’s the 254 00:11:37.360 --> 00:11:39.519 catch or downside here? Right now, I can't 255 00:11:39.519 --> 00:11:42.360 really see, at this moment, a 256 00:11:42.360 --> 00:11:44.360 counterargument, you know? There’s a 257 00:11:44.360 --> 00:11:47.200 technology now that’s already 258 00:11:47.200 --> 00:11:50.560 available, democratic, accessible, and 259 00:11:50.560 --> 00:11:53.279 ready to operate tomorrow, right? It’s very 260 00:11:53.279 --> 00:11:54.839 quick to implement 261 00:11:54.839 --> 00:11:56.639 as well. 262 00:11:56.639 --> 00:11:58.760 And I think there are some 263 00:11:58.760 --> 00:12:01.240 points there, right? For example, first 264 00:12:01.240 --> 00:12:04.959 because until now, XMACNA, we’ve 265 00:12:04.959 --> 00:12:06.760 positioned our digital staff 266 00:12:06.760 --> 00:12:09.480 as reactive, right? And we’ve 267 00:12:09.480 --> 00:12:12.440 been working to have some 268 00:12:12.440 --> 00:12:14.040 implementations 269 00:12:14.040 --> 00:12:16.959 soon, so that it can 270 00:12:16.959 --> 00:12:20.399 also be proactive. So, there’s a lot, there are 271 00:12:20.399 --> 00:12:22.959 Some new things are coming, right? 272 00:12:22.959 --> 00:12:26.800 Yeah, in that respect. And I think... 273 00:12:26.800 --> 00:12:29.120 Obviously, we need more and more... 274 00:12:29.120 --> 00:12:31.959 To be prepared for this action. And I... 275 00:12:31.959 --> 00:12:34.320 I think it's also worth noting, Gustavo, 276 00:12:34.320 --> 00:12:37.920 the reason why we call, you know, the 277 00:12:37.920 --> 00:12:42.000 our agents digital employees. 278 00:12:42.000 --> 00:12:44.519 And I think it’s because, in fact, this is the 279 00:12:44.519 --> 00:12:47.480 best analogy, because doing 280 00:12:47.480 --> 00:12:51.399 customer service on WhatsApp is easy, right? Yeah, 281 00:12:51.399 --> 00:12:53.079 not for everyone, as we've 282 00:12:53.079 --> 00:12:55.880 discussed here, but for the employee, 283 00:12:55.880 --> 00:12:57.880 yeah, for the digital employee to do this 284 00:12:57.880 --> 00:13:00.399 customer service on WhatsApp is easy. Yeah, 285 00:13:00.399 --> 00:13:04.199 but that alone already helps, it's 286 00:13:04.199 --> 00:13:06.000 transformative, it's already a huge help 287 00:13:06.000 --> 00:13:09.120 in making things easier. But, at the end of the day, you will 288 00:13:09.120 --> 00:13:11.440 have to update a CRM, right? You will 289 00:13:11.440 --> 00:13:14.199 have to enter this information into an ERP, 290 00:13:14.199 --> 00:13:15.920 you'll have to add a note, a 291 00:13:15.920 --> 00:13:18.120 task for someone to do something, 292 00:13:18.120 --> 00:13:20.839 right? So we call them digital 293 00:13:20.839 --> 00:13:24.040 employees precisely because they're going to be 294 00:13:24.040 --> 00:13:26.600 the ones who, besides doing 295 00:13:26.600 --> 00:13:30.600 customer service that can be by voice, 296 00:13:30.600 --> 00:13:32.880 right, they can also receive audio, they can 297 00:13:32.880 --> 00:13:34.920 make phone calls, they can receive 298 00:13:34.920 --> 00:13:39.079 calls, and besides all that, they can 299 00:13:39.079 --> 00:13:42.440 also enter the data into the 300 00:13:42.440 --> 00:13:46.199 CRM, move cards just like a 301 00:13:46.199 --> 00:13:49.320 an employee would do. Hence the reference to the 302 00:13:49.320 --> 00:13:50.759 digital employee. So, I think 303 00:13:50.759 --> 00:13:53.759 this is a point. Sometimes it seems 304 00:13:53.759 --> 00:13:56.800 like magic, but it’s true, it works 305 00:13:56.800 --> 00:13:57.680 this way. 306 00:13:57.680 --> 00:14:00.240 >> Total, total traceability, right, of the 307 00:14:00.240 --> 00:14:02.759 interactions, and an intelligent dashboard that 308 00:14:02.759 --> 00:14:05.440 allows the manager to see the development 309 00:14:05.440 --> 00:14:07.839 and the progress of each conversation, 310 00:14:07.839 --> 00:14:09.600 of the interactions, even measuring the 311 00:14:09.600 --> 00:14:11.240 temperature of the leads, 312 00:14:11.240 --> 00:14:14.560 >> Anyway, a very, very 313 00:14:14.560 --> 00:14:14.959 complete solution. 314 00:14:14.959 --> 00:14:17.279 >> XMACNA: I’d like to leave an invitation here for 315 00:14:17.279 --> 00:14:20.399 everyone watching us. We are 316 00:14:20.399 --> 00:14:23.519 conducting a survey regarding 317 00:14:23.519 --> 00:14:25.680 the use of artificial intelligence 318 00:14:25.680 --> 00:14:28.880 currently in companies across different 319 00:14:28.880 --> 00:14:30.639 sectors, right? So, I think it’s nice 320 00:14:30.639 --> 00:14:32.959 to mention that we’ll leave here in the 321 00:14:32.959 --> 00:14:35.800 video description link for this 322 00:14:35.800 --> 00:14:38.120 survey. It’s a short survey, ok? That 323 00:14:38.120 --> 00:14:41.720 you can fill out in 5 or 10 minutes at most, 324 00:14:41.720 --> 00:14:45.600 and there’s a bonus. 325 00:14:45.600 --> 00:14:48.399 When you complete the survey, we’ll give you 326 00:14:48.399 --> 00:14:51.240 an immersion in artificial intelligence 327 00:14:51.240 --> 00:14:54.279 completely free and 328 00:14:54.279 --> 00:14:57.079 also the promise to keep you 329 00:14:57.079 --> 00:14:59.440 informed about the progress of the survey 330 00:14:59.440 --> 00:15:01.959 so you can have access to the 331 00:15:01.959 --> 00:15:04.560 results, understanding how the 332 00:15:04.560 --> 00:15:06.880 development of AI is going in the business 333 00:15:06.880 --> 00:15:10.040 world. And also in the different sectors, right, and 334 00:15:10.040 --> 00:15:13.240 by sectors. So, we invite 335 00:15:13.240 --> 00:15:16.320 our viewers here to 336 00:15:16.320 --> 00:15:19.079 join us in this survey and have 337 00:15:19.079 --> 00:15:21.000 access to these materials. These are materials 338 00:15:21.000 --> 00:15:23.800 that could be sold and, in fact, there are 339 00:15:23.800 --> 00:15:25.920 people out there selling material that doesn't have 340 00:15:25.920 --> 00:15:28.800 the same level of quality. So, 341 00:15:28.800 --> 00:15:31.959 click the link, join the 342 00:15:31.959 --> 00:15:34.319 survey, it's quick and will be very 343 00:15:34.319 --> 00:15:36.199 interesting to have your opinion 344 00:15:36.199 --> 00:15:37.959 there, okay? 345 00:15:37.959 --> 00:15:40.839 Cool. So, Daniel, introduce for us 346 00:15:40.839 --> 00:15:42.920 the XMACNA Partner program for us 347 00:15:42.920 --> 00:15:45.040 to wrap up, please. 348 00:15:45.040 --> 00:15:47.360 >> Wonderful. For you who are here 349 00:15:47.360 --> 00:15:51.440 with us and I think, wow, this 350 00:15:51.440 --> 00:15:54.399 solution is really cool and I not only want to 351 00:15:54.399 --> 00:15:56.920 implement it, but I would also like to take 352 00:15:56.920 --> 00:15:59.680 this solution to other companies, to 353 00:15:59.680 --> 00:16:03.240 other businesses, to my clients, right? 354 00:16:03.240 --> 00:16:04.880 Sometimes you are an agency and you are 355 00:16:04.880 --> 00:16:06.920 saying: "Wow, this would really help 356 00:16:06.920 --> 00:16:09.480 my clients a lot." So, uh, we 357 00:16:09.480 --> 00:16:13.279 have the XMACNA Partner program, okay? 358 00:16:13.279 --> 00:16:15.519 which is a program where you can 359 00:16:15.519 --> 00:16:17.920 sign up to participate and from 360 00:16:17.920 --> 00:16:19.839 that moment you start to have 361 00:16:19.839 --> 00:16:23.720 Training is about how digital employees work, how 362 00:16:23.720 --> 00:16:25.880 digital employees work, how 363 00:16:25.880 --> 00:16:28.240 to sell digital employees 364 00:16:28.240 --> 00:16:31.000 and you become a representative 365 00:16:31.000 --> 00:16:34.519 official of XMACNA, ok? The links so that 366 00:16:34.519 --> 00:16:37.000 you can also participate will be 367 00:16:37.000 --> 00:16:39.000 here in the description. It's very simple, you 368 00:16:39.000 --> 00:16:41.279 will register, go through an 369 00:16:41.279 --> 00:16:44.519 initial training and join our 370 00:16:44.519 --> 00:16:46.560 partner group. And as you 371 00:16:46.560 --> 00:16:49.639 develop in the partner program, 372 00:16:49.639 --> 00:16:52.160 we will also give you more 373 00:16:52.160 --> 00:16:53.800 resources, right? So today we have 374 00:16:53.800 --> 00:16:57.040 partners who work with our CRM, who 375 00:16:57.040 --> 00:17:00.279 receive leads from XMACNA. So, it's just a 376 00:17:00.279 --> 00:17:03.079 matter of actually registering, 377 00:17:03.079 --> 00:17:05.720 start participating and as you 378 00:17:05.720 --> 00:17:08.079 progress in your sales, we will 379 00:17:08.079 --> 00:17:12.120 evolve with you too, ok? I think 380 00:17:12.120 --> 00:17:13.839 it's important to mention, at this 381 00:17:13.839 --> 00:17:16.120 moment there is no cost for you to 382 00:17:16.120 --> 00:17:20.319 be part of it and you only get the bonuses. 383 00:17:20.319 --> 00:17:23.480 In fact, the client is still yours, the 384 00:17:23.480 --> 00:17:26.760 negotiation is yours, but the delivery and the 385 00:17:26.760 --> 00:17:29.960 support is ours. All right? So, if it 386 00:17:29.960 --> 00:17:32.400 makes sense to you, come be 387 00:17:32.400 --> 00:17:34.640 part of our XMACNA program 388 00:17:34.640 --> 00:17:35.919 Partner. 389 00:17:35.919 --> 00:17:38.039 Very well, on the XMACNA website, 390 00:17:38.039 --> 00:17:40.000 XMACNA.aiaai, 391 00:17:40.000 --> 00:17:44.960 You can also find the related menu 392 00:17:44.960 --> 00:17:47.600 to the partner program here at 393 00:17:47.600 --> 00:17:49.960 XMACNA. Well, to you who stayed with us 394 00:17:49.960 --> 00:17:53.160 until now, our sincere thanks for your 395 00:17:53.160 --> 00:17:55.919 company, and help us share this 396 00:17:55.919 --> 00:17:58.280 content with anyone else who might be 397 00:17:58.280 --> 00:18:00.240 interested in it. Thank you and see you 398 00:18:00.240 --> 00:18:01.919 next time. 399 00:18:01.919 --> 00:18:06.320 >> That's it. Thanks, everyone. See you.