1 00:00:03,520 --> 00:00:06,040 In today's episode, sales are all about timing, 2 00:00:06,040 --> 00:00:10,240 responding late is costly. 3 00:00:15,559 --> 00:00:17,800 Hello, welcome to the XMACNA podcast, 4 00:00:17,800 --> 00:00:20,279 I'm Gustavo Fechus, and I'm here 5 00:00:20,279 --> 00:00:22,000 today with my friend 6 00:00:22,000 --> 00:00:24,359 Daniel Valladares, whom I thank 7 00:00:24,359 --> 00:00:27,400 for his courage and patience in sharing 8 00:00:27,400 --> 00:00:29,920 the microphones here in our workspace. 9 00:00:29,920 --> 00:00:33,200 Daniel, so today we 10 00:00:33,200 --> 00:00:36,800 are pleased to resume a 11 00:00:36,800 --> 00:00:42,280 presentation from XMACNA, based on 12 00:00:42,280 --> 00:00:45,680 a very current and pressing issue, 13 00:00:45,680 --> 00:00:48,399 which is, Daniel, how can we 14 00:00:48,399 --> 00:00:51,600 enhance sales, business, 15 00:00:51,600 --> 00:00:55,239 and even the support side of a business 16 00:00:55,239 --> 00:00:58,480 operation, all through 17 00:00:58,480 --> 00:01:00,680 WhatsApp. WhatsApp is the home of the 18 00:01:00,680 --> 00:01:04,000 Brazilian. This tool here in the 19 00:01:04,000 --> 00:01:07,479 tropics is very widespread, 20 00:01:07,479 --> 00:01:11,840 right? Maybe it's not really comparable to other 21 00:01:11,840 --> 00:01:15,880 places in the world, and we are native 22 00:01:15,880 --> 00:01:18,479 users of this platform. Basically, 23 00:01:18,479 --> 00:01:20,720 that's it, right? So, I think it makes a lot of 24 00:01:20,720 --> 00:01:23,759 sense for us to improve quality and 25 00:01:23,759 --> 00:01:27,360 strategy in this space where we are all 26 00:01:27,360 --> 00:01:30,079 present, right? Whether we like it or not, it's 27 00:01:30,079 --> 00:01:31,759 through WhatsApp that our interactions are mediated, 28 00:01:31,759 --> 00:01:34,200 both our social interactions and this 29 00:01:34,200 --> 00:01:36,280 can also be an important 30 00:01:36,280 --> 00:01:39,240 business and sales tool in this 31 00:01:39,240 --> 00:01:41,799 It makes sense to understand what AI does in the 32 00:01:41,799 --> 00:01:43,399 world today, what its capabilities are, 33 00:01:43,399 --> 00:01:45,479 its potential and how a 34 00:01:45,479 --> 00:01:47,680 digital employee, which is a product 35 00:01:47,680 --> 00:01:50,600 here from XMACNA, can specifically 36 00:01:50,600 --> 00:01:53,799 perform this important function, this 37 00:01:53,799 --> 00:01:57,560 contribution, for your business as well. 38 00:01:57,560 --> 00:01:59,159 Regardless 39 00:01:59,159 --> 00:02:02,799 of your industry, if at any 40 00:02:02,799 --> 00:02:04,320 time, at any moment, you have 41 00:02:04,320 --> 00:02:08,160 customer support on WhatsApp, this is also 42 00:02:08,160 --> 00:02:12,040 a possible channel for conversion, for 43 00:02:12,040 --> 00:02:14,160 prospecting, closing deals, 44 00:02:14,160 --> 00:02:16,480 scheduling, whatever it may be, right, 45 00:02:16,480 --> 00:02:19,560 Daniel? Regardless of the process, 46 00:02:19,560 --> 00:02:22,720 in sales, we have things to contribute 47 00:02:22,720 --> 00:02:25,959 there. So that's it, Daniel. Pick 48 00:02:25,959 --> 00:02:27,720 where to start. Imagine that 49 00:02:27,720 --> 00:02:30,959 someone is hearing about this for the 50 00:02:30,959 --> 00:02:32,200 first time. How would you 51 00:02:32,200 --> 00:02:34,120 introduce this topic? 52 00:02:34,120 --> 00:02:36,120 >> Great. Let's go. Well, before 53 00:02:36,120 --> 00:02:38,040 anything else, thank you very much for 54 00:02:38,040 --> 00:02:40,480 the audience. Remember, if you're watching on 55 00:02:40,480 --> 00:02:42,000 YouTube, don't forget to leave your like 56 00:02:42,000 --> 00:02:43,680 and also subscribe to our channel 57 00:02:43,680 --> 00:02:45,239 to help us spread this information 58 00:02:45,239 --> 00:02:47,760 to more people. So guys, 59 00:02:47,760 --> 00:02:50,720 look, Gustavo, I think the most 60 00:02:50,720 --> 00:02:53,920 important thing is, really, 61 00:02:53,920 --> 00:02:57,920 Introduction, right? Saying that whoever 62 00:02:57,920 --> 00:02:59,800 follows the world of sales on 63 00:02:59,800 --> 00:03:02,879 WhatsApp knows it's a world that has been 64 00:03:02,879 --> 00:03:05,440 constantly changing. 65 00:03:05,440 --> 00:03:08,360 Especially in the rules for using 66 00:03:08,360 --> 00:03:10,640 WhatsApp imposed by Meta, which 67 00:03:10,640 --> 00:03:12,920 is the owner of the tool 68 00:03:12,920 --> 00:03:16,480 currently. So it's important 69 00:03:16,480 --> 00:03:20,400 to highlight that with these changes, 70 00:03:20,400 --> 00:03:22,280 which are mainly leading 71 00:03:22,280 --> 00:03:25,599 sellers who use it or companies that 72 00:03:25,599 --> 00:03:29,439 use the tool in a more 73 00:03:29,439 --> 00:03:31,319 aggressive way, let's say, from the point of 74 00:03:31,319 --> 00:03:33,959 view of volume, of sheer quantity 75 00:03:33,959 --> 00:03:36,799 of contacts, right, of mass messaging and 76 00:03:36,799 --> 00:03:42,599 etc. This has been targeted by 77 00:03:42,599 --> 00:03:46,120 blocks and so on. So, 78 00:03:46,120 --> 00:03:49,159 today we have the possibility, 79 00:03:49,159 --> 00:03:52,720 to offer service when 80 00:03:52,720 --> 00:03:55,120 people contact us. So when 81 00:03:55,120 --> 00:03:57,040 someone, a lead, goes and messages you on 82 00:03:57,040 --> 00:03:58,959 WhatsApp, you will have a window of 83 00:03:58,959 --> 00:04:01,200 at this moment, as we're recording here, 84 00:04:01,200 --> 00:04:04,480 at least, a 24-hour window 85 00:04:04,480 --> 00:04:08,120 to provide this service. And with 86 00:04:08,120 --> 00:04:12,040 that, we need to optimize this 87 00:04:12,040 --> 00:04:13,959 service at the moment when the 88 00:04:13,959 --> 00:04:16,959 client contacts us to avoid wasting time 89 00:04:16,959 --> 00:04:20,160 from that window and then you end up creating 90 00:04:20,160 --> 00:04:21,759 additional costs that you will have to 91 00:04:21,759 --> 00:04:24,160 Paying to start a new message. 92 00:04:24,160 --> 00:04:28,160 Maybe this reopening might not 93 00:04:28,160 --> 00:04:30,120 be efficient. So, we need to 94 00:04:30,120 --> 00:04:33,639 work to always take advantage 95 00:04:33,639 --> 00:04:37,199 of Meta’s context windows as much as possible. 96 00:04:37,199 --> 00:04:39,800 Mainly because, in my view, 97 00:04:39,800 --> 00:04:42,199 here, in the not too distant future, everyone 98 00:04:42,199 --> 00:04:44,320 will eventually need to migrate 99 00:04:44,320 --> 00:04:47,759 to the official API tools, right? 100 00:04:47,759 --> 00:04:51,400 That said, what's important for 101 00:04:51,400 --> 00:04:54,320 us to analyze here, right, Gustavo? The 102 00:04:54,320 --> 00:04:56,759 digital employees end up having 103 00:04:56,759 --> 00:04:59,720 an increasing relevance within 104 00:04:59,720 --> 00:05:01,720 this scenario. First, because of 105 00:05:01,720 --> 00:05:03,479 personalization 106 00:05:03,479 --> 00:05:05,520 that we already know, from 107 00:05:05,520 --> 00:05:08,600 qualifying the benefits of having 108 00:05:08,600 --> 00:05:11,840 your human salesperson invest 109 00:05:11,840 --> 00:05:14,479 more time in qualified leads, in 110 00:05:14,479 --> 00:05:18,080 fact, in meetings. But beyond 111 00:05:18,080 --> 00:05:20,560 that, now we also have this 112 00:05:20,560 --> 00:05:23,800 issue of working so that 113 00:05:23,800 --> 00:05:27,080 leads are in fact attended to in less 114 00:05:27,080 --> 00:05:29,039 time. Today, making sure they are 115 00:05:29,039 --> 00:05:30,960 served faster is not just 116 00:05:30,960 --> 00:05:33,400 a matter of losing or not to 117 00:05:33,400 --> 00:05:37,840 the competition or a luxury. This 118 00:05:37,840 --> 00:05:41,080 will end up being the norm in the next 119 00:05:41,080 --> 00:05:45,639 months, and more and more this 120 00:05:45,639 --> 00:05:48,479 timeframe is shrinking even faster. 121 00:05:48,479 --> 00:05:50,400 Sometimes we predict it and say, "Oh, 122 00:05:50,400 --> 00:05:52,520 this will go to the end of the year, and in the end there’s 123 00:05:52,520 --> 00:05:55,440 some update in the target and it gets moved 124 00:05:55,440 --> 00:05:58,360 to next week, right? So, 125 00:05:58,360 --> 00:06:01,639 the sooner we're ready for it, 126 00:06:01,639 --> 00:06:05,520 the more relevant it's going to be. 127 00:06:05,520 --> 00:06:09,639 So, in that sense, 128 00:06:09,639 --> 00:06:12,520 let's first bring up the matter 129 00:06:12,520 --> 00:06:15,360 related to context windows, right, 130 00:06:15,360 --> 00:06:17,919 understanding the context of the official API 131 00:06:17,919 --> 00:06:21,039 and the importance of being able to provide 132 00:06:21,039 --> 00:06:23,919 fast responses, right? And I 133 00:06:23,919 --> 00:06:26,120 also noticed, Gustavo, I saw even a 134 00:06:26,120 --> 00:06:28,080 recent update today. I confess I 135 00:06:28,080 --> 00:06:31,720 didn't dig deep into the paper, but 136 00:06:31,720 --> 00:06:34,639 Instagram also announced that 137 00:06:34,639 --> 00:06:37,599 they're now going to allow links in 138 00:06:37,599 --> 00:06:40,240 posts, right? So it looks like 139 00:06:40,240 --> 00:06:43,160 we’re coming to the end of the link in the 140 00:06:43,160 --> 00:06:46,759 bio, right? I don't know. For those who 141 00:06:46,759 --> 00:06:47,240 it lasted 142 00:06:47,240 --> 00:06:49,400 excellent. Excellent. Because every 143 00:06:49,400 --> 00:06:51,479 post you made before on 144 00:06:51,479 --> 00:06:54,360 Instagram, you'd put it there, right, it was the 145 00:06:54,360 --> 00:06:56,479 only platform until now where you 146 00:06:56,479 --> 00:06:58,599 had to put the link in the bio, and then you 147 00:06:58,599 --> 00:07:00,479 went to the bio link, there were millions of 148 00:07:00,479 --> 00:07:03,000 links. In the end, that link for the 149 00:07:03,000 --> 00:07:05,879 post, sometimes you couldn't even find it. 150 00:07:05,879 --> 00:07:07,479 So now the bio link will 151 00:07:07,479 --> 00:07:09,560 it could actually be Bill's link that will 152 00:07:09,560 --> 00:07:11,440 direct to a website, to something 153 00:07:11,440 --> 00:07:14,199 else. And in the post, we'll be able to 154 00:07:14,199 --> 00:07:17,160 use personalized links, right? So 155 00:07:17,160 --> 00:07:19,759 this personalized link could also 156 00:07:19,759 --> 00:07:23,240 be a link that opens WhatsApp 157 00:07:23,240 --> 00:07:26,639 so that the employee themselves 158 00:07:26,639 --> 00:07:29,520 there can continue this 159 00:07:29,520 --> 00:07:31,759 communication, right? 160 00:07:31,759 --> 00:07:34,160 >> And opening up another window of 161 00:07:34,160 --> 00:07:35,960 context here. How do you see this, 162 00:07:35,960 --> 00:07:40,240 Gustavo, from your point of view, 163 00:07:40,240 --> 00:07:42,400 >> Daniel? Well, from this perspective, I think 164 00:07:42,400 --> 00:07:45,680 it's a window of opportunity 165 00:07:45,680 --> 00:07:48,039 commercially speaking, there are two 166 00:07:48,039 --> 00:07:50,120 perspectives here, right? There's the 167 00:07:50,120 --> 00:07:52,479 platform's point of view, which until now 168 00:07:52,479 --> 00:07:55,000 held back this feature 169 00:07:55,000 --> 00:07:57,039 >> and then there's the usability point of view, 170 00:07:57,039 --> 00:07:59,080 that it's much better for us to have this 171 00:07:59,080 --> 00:08:02,960 immediate access to the destination, to which 172 00:08:02,960 --> 00:08:05,319 that post takes us or to which it 173 00:08:05,319 --> 00:08:08,280 would take us, right? So now that we 174 00:08:08,280 --> 00:08:10,120 have this direct connection with the 175 00:08:10,120 --> 00:08:12,440 final address, we have even more 176 00:08:12,440 --> 00:08:15,199 conversion opportunities. Let's say 177 00:08:15,199 --> 00:08:16,759 this way: it's one less click, right? 178 00:08:16,759 --> 00:08:19,800 Now we have a faster interaction 179 00:08:19,800 --> 00:08:23,960 and in this sense, it's about 180 00:08:23,960 --> 00:08:26,840 taking advantage of the technology available 181 00:08:26,840 --> 00:08:29,199 to qualify that conversion, so as not to 182 00:08:29,199 --> 00:08:31,440 lose it. So, one of the main problems we 183 00:08:31,440 --> 00:08:34,080 see most on this side of the counter, 184 00:08:34,080 --> 00:08:36,560 right, Daniel, is people who have an 185 00:08:36,560 --> 00:08:39,680 ineffective service, it's people who are 186 00:08:39,680 --> 00:08:42,120 trying to solve a problem that is the 187 00:08:42,120 --> 00:08:44,560 same problem for many businesses today, right, 188 00:08:44,560 --> 00:08:47,240 which is: in the end, how can we, at 3 a.m. 189 00:08:47,240 --> 00:08:51,200 or regardless of the volume and 190 00:08:51,200 --> 00:08:54,480 the time or the day, actually 191 00:08:54,480 --> 00:08:56,440 provide the best and fastest 192 00:08:56,440 --> 00:08:59,160 service possible, since it's 193 00:08:59,160 --> 00:09:02,839 absolutely clear that sales 194 00:09:02,839 --> 00:09:05,680 is all about timing, right? We need to be quick 195 00:09:05,680 --> 00:09:08,079 and efficient in that regard. So, 196 00:09:08,079 --> 00:09:10,360 Hey man, you know something, sorry to 197 00:09:10,360 --> 00:09:12,640 interrupt, but you know something that I, that I 198 00:09:12,640 --> 00:09:14,880 also notice and find important? 199 00:09:14,880 --> 00:09:18,600 We usually, in our talks here, 200 00:09:18,600 --> 00:09:21,880 mention 3 a.m. a lot, the 201 00:09:21,880 --> 00:09:24,320 weekends, you know, those times 202 00:09:24,320 --> 00:09:27,160 when usually the team isn't 203 00:09:27,160 --> 00:09:30,680 working, right, and we have the 204 00:09:30,680 --> 00:09:32,680 possibility to provide service. I 205 00:09:32,680 --> 00:09:35,560 have to say, Gustavo, that I've been 206 00:09:35,560 --> 00:09:37,800 a bit shocked lately with the 207 00:09:37,800 --> 00:09:40,600 experiences I've had recently 208 00:09:40,600 --> 00:09:44,480 because even when I call during 209 00:09:44,480 --> 00:09:46,640 business hours to ask something, 210 00:09:46,640 --> 00:09:48,760 interested in a service, in a 211 00:09:48,760 --> 00:09:50,000 product, 212 00:09:50,000 --> 00:09:52,640 and sometimes they take hours to reply to me. 213 00:09:52,640 --> 00:09:55,000 When they don't reply until the next day. 214 00:09:55,000 --> 00:09:57,560 So, sometimes we're 215 00:09:57,560 --> 00:10:00,560 there late at night, thinking about it, and 216 00:10:00,560 --> 00:10:02,519 on the weekend, because we're already 217 00:10:02,519 --> 00:10:06,279 at another level in that sense of 218 00:10:06,279 --> 00:10:08,279 wow, everything, we have here a digital staff 219 00:10:08,279 --> 00:10:10,360 for support, for customer service, 220 00:10:10,360 --> 00:10:13,360 for sales, for everything. And, man, sometimes 221 00:10:13,360 --> 00:10:17,079 looking there, right, people nowadays 222 00:10:17,079 --> 00:10:20,640 there are a lot of companies that still, even during working hours, 223 00:10:20,640 --> 00:10:23,440 have trouble handling customer requests 224 00:10:23,440 --> 00:10:25,320 in customer service, man. 225 00:10:25,320 --> 00:10:28,079 Yeah, I did this here, Daniel, I can say 226 00:10:28,079 --> 00:10:30,920 first hand about this, I did a survey 227 00:10:30,920 --> 00:10:33,480 recently about a post-graduate course. 228 00:10:33,480 --> 00:10:36,600 And I reached out very 229 00:10:36,600 --> 00:10:39,240 broadly to several institutions that 230 00:10:39,240 --> 00:10:42,360 offered that specialization and so on. Man, 231 00:10:42,360 --> 00:10:45,839 I wanted to offer XMACNA to each 232 00:10:45,839 --> 00:10:48,959 one at the end of this process, you know? 233 00:10:48,959 --> 00:10:51,200 Because the quality, the timing of 234 00:10:51,200 --> 00:10:54,200 service response, anyway, is a real pain point and 235 00:10:54,200 --> 00:10:55,959 for many businesses, right? 236 00:10:55,959 --> 00:10:56,240 Yeah 237 00:10:56,240 --> 00:10:57,680 good. And what I just wanted to add, 238 00:10:57,680 --> 00:11:00,240 Daniel, is this. There's also, 239 00:11:00,240 --> 00:11:03,639 the quality of the human aspect in this 240 00:11:03,639 --> 00:11:05,560 customer service, because, honestly, who hasn't 241 00:11:05,560 --> 00:11:07,720 You’ve had the experience of interacting there, 242 00:11:07,720 --> 00:11:10,959 with Hermes, right? Who’s our SDR there, 243 00:11:10,959 --> 00:11:12,880 on the XMACNA site, maybe you haven't 244 00:11:12,880 --> 00:11:15,399 really noticed that, in fact, we 245 00:11:15,399 --> 00:11:17,440 aren’t talking about a 246 00:11:17,440 --> 00:11:20,760 "press 2" chatbot experience. 247 00:11:20,760 --> 00:11:23,120 Absolutely, if we don’t want to 248 00:11:23,120 --> 00:11:25,120 tell, and we don’t need to tell anyone there’s an 249 00:11:25,120 --> 00:11:26,639 AI on the other side, people will never 250 00:11:26,639 --> 00:11:29,320 know that it’s not a very 251 00:11:29,320 --> 00:11:32,480 attentive and charismatic human there, 252 00:11:32,480 --> 00:11:35,240 right? So, anyway, there are many... I keep 253 00:11:35,240 --> 00:11:37,360 thinking like this: but what’s the 254 00:11:37,360 --> 00:11:39,519 catch or downside here? Right now, I can't 255 00:11:39,519 --> 00:11:42,360 really see, at this moment, a 256 00:11:42,360 --> 00:11:44,360 counterargument, you know? There’s a 257 00:11:44,360 --> 00:11:47,200 technology now that’s already 258 00:11:47,200 --> 00:11:50,560 available, democratic, accessible, and 259 00:11:50,560 --> 00:11:53,279 ready to operate tomorrow, right? It’s very 260 00:11:53,279 --> 00:11:54,839 quick to implement 261 00:11:54,839 --> 00:11:56,639 as well. 262 00:11:56,639 --> 00:11:58,760 And I think there are some 263 00:11:58,760 --> 00:12:01,240 points there, right? For example, first 264 00:12:01,240 --> 00:12:04,959 because until now, XMACNA, we’ve 265 00:12:04,959 --> 00:12:06,760 positioned our digital staff 266 00:12:06,760 --> 00:12:09,480 as reactive, right? And we’ve 267 00:12:09,480 --> 00:12:12,440 been working to have some 268 00:12:12,440 --> 00:12:14,040 implementations 269 00:12:14,040 --> 00:12:16,959 soon, so that it can 270 00:12:16,959 --> 00:12:20,399 also be proactive. So, there’s a lot, there are 271 00:12:20,399 --> 00:12:22,959 Some new things are coming, right? 272 00:12:22,959 --> 00:12:26,800 Yeah, in that respect. And I think... 273 00:12:26,800 --> 00:12:29,120 Obviously, we need more and more... 274 00:12:29,120 --> 00:12:31,959 To be prepared for this action. And I... 275 00:12:31,959 --> 00:12:34,320 I think it's also worth noting, Gustavo, 276 00:12:34,320 --> 00:12:37,920 the reason why we call, you know, the 277 00:12:37,920 --> 00:12:42,000 our agents digital employees. 278 00:12:42,000 --> 00:12:44,519 And I think it’s because, in fact, this is the 279 00:12:44,519 --> 00:12:47,480 best analogy, because doing 280 00:12:47,480 --> 00:12:51,399 customer service on WhatsApp is easy, right? Yeah, 281 00:12:51,399 --> 00:12:53,079 not for everyone, as we've 282 00:12:53,079 --> 00:12:55,880 discussed here, but for the employee, 283 00:12:55,880 --> 00:12:57,880 yeah, for the digital employee to do this 284 00:12:57,880 --> 00:13:00,399 customer service on WhatsApp is easy. Yeah, 285 00:13:00,399 --> 00:13:04,199 but that alone already helps, it's 286 00:13:04,199 --> 00:13:06,000 transformative, it's already a huge help 287 00:13:06,000 --> 00:13:09,120 in making things easier. But, at the end of the day, you will 288 00:13:09,120 --> 00:13:11,440 have to update a CRM, right? You will 289 00:13:11,440 --> 00:13:14,199 have to enter this information into an ERP, 290 00:13:14,199 --> 00:13:15,920 you'll have to add a note, a 291 00:13:15,920 --> 00:13:18,120 task for someone to do something, 292 00:13:18,120 --> 00:13:20,839 right? So we call them digital 293 00:13:20,839 --> 00:13:24,040 employees precisely because they're going to be 294 00:13:24,040 --> 00:13:26,600 the ones who, besides doing 295 00:13:26,600 --> 00:13:30,600 customer service that can be by voice, 296 00:13:30,600 --> 00:13:32,880 right, they can also receive audio, they can 297 00:13:32,880 --> 00:13:34,920 make phone calls, they can receive 298 00:13:34,920 --> 00:13:39,079 calls, and besides all that, they can 299 00:13:39,079 --> 00:13:42,440 also enter the data into the 300 00:13:42,440 --> 00:13:46,199 CRM, move cards just like a 301 00:13:46,199 --> 00:13:49,320 an employee would do. Hence the reference to the 302 00:13:49,320 --> 00:13:50,759 digital employee. So, I think 303 00:13:50,759 --> 00:13:53,759 this is a point. Sometimes it seems 304 00:13:53,759 --> 00:13:56,800 like magic, but it’s true, it works 305 00:13:56,800 --> 00:13:57,680 this way. 306 00:13:57,680 --> 00:14:00,240 >> Total, total traceability, right, of the 307 00:14:00,240 --> 00:14:02,759 interactions, and an intelligent dashboard that 308 00:14:02,759 --> 00:14:05,440 allows the manager to see the development 309 00:14:05,440 --> 00:14:07,839 and the progress of each conversation, 310 00:14:07,839 --> 00:14:09,600 of the interactions, even measuring the 311 00:14:09,600 --> 00:14:11,240 temperature of the leads, 312 00:14:11,240 --> 00:14:14,560 >> Anyway, a very, very 313 00:14:14,560 --> 00:14:14,959 complete solution. 314 00:14:14,959 --> 00:14:17,279 >> XMACNA: I’d like to leave an invitation here for 315 00:14:17,279 --> 00:14:20,399 everyone watching us. We are 316 00:14:20,399 --> 00:14:23,519 conducting a survey regarding 317 00:14:23,519 --> 00:14:25,680 the use of artificial intelligence 318 00:14:25,680 --> 00:14:28,880 currently in companies across different 319 00:14:28,880 --> 00:14:30,639 sectors, right? So, I think it’s nice 320 00:14:30,639 --> 00:14:32,959 to mention that we’ll leave here in the 321 00:14:32,959 --> 00:14:35,800 video description link for this 322 00:14:35,800 --> 00:14:38,120 survey. It’s a short survey, ok? That 323 00:14:38,120 --> 00:14:41,720 you can fill out in 5 or 10 minutes at most, 324 00:14:41,720 --> 00:14:45,600 and there’s a bonus. 325 00:14:45,600 --> 00:14:48,399 When you complete the survey, we’ll give you 326 00:14:48,399 --> 00:14:51,240 an immersion in artificial intelligence 327 00:14:51,240 --> 00:14:54,279 completely free and 328 00:14:54,279 --> 00:14:57,079 also the promise to keep you 329 00:14:57,079 --> 00:14:59,440 informed about the progress of the survey 330 00:14:59,440 --> 00:15:01,959 so you can have access to the 331 00:15:01,959 --> 00:15:04,560 results, understanding how the 332 00:15:04,560 --> 00:15:06,880 development of AI is going in the business 333 00:15:06,880 --> 00:15:10,040 world. And also in the different sectors, right, and 334 00:15:10,040 --> 00:15:13,240 by sectors. So, we invite 335 00:15:13,240 --> 00:15:16,320 our viewers here to 336 00:15:16,320 --> 00:15:19,079 join us in this survey and have 337 00:15:19,079 --> 00:15:21,000 access to these materials. These are materials 338 00:15:21,000 --> 00:15:23,800 that could be sold and, in fact, there are 339 00:15:23,800 --> 00:15:25,920 people out there selling material that doesn't have 340 00:15:25,920 --> 00:15:28,800 the same level of quality. So, 341 00:15:28,800 --> 00:15:31,959 click the link, join the 342 00:15:31,959 --> 00:15:34,319 survey, it's quick and will be very 343 00:15:34,319 --> 00:15:36,199 interesting to have your opinion 344 00:15:36,199 --> 00:15:37,959 there, okay? 345 00:15:37,959 --> 00:15:40,839 Cool. So, Daniel, introduce for us 346 00:15:40,839 --> 00:15:42,920 the XMACNA Partner program for us 347 00:15:42,920 --> 00:15:45,040 to wrap up, please. 348 00:15:45,040 --> 00:15:47,360 >> Wonderful. For you who are here 349 00:15:47,360 --> 00:15:51,440 with us and I think, wow, this 350 00:15:51,440 --> 00:15:54,399 solution is really cool and I not only want to 351 00:15:54,399 --> 00:15:56,920 implement it, but I would also like to take 352 00:15:56,920 --> 00:15:59,680 this solution to other companies, to 353 00:15:59,680 --> 00:16:03,240 other businesses, to my clients, right? 354 00:16:03,240 --> 00:16:04,880 Sometimes you are an agency and you are 355 00:16:04,880 --> 00:16:06,920 saying: "Wow, this would really help 356 00:16:06,920 --> 00:16:09,480 my clients a lot." So, uh, we 357 00:16:09,480 --> 00:16:13,279 have the XMACNA Partner program, okay? 358 00:16:13,279 --> 00:16:15,519 which is a program where you can 359 00:16:15,519 --> 00:16:17,920 sign up to participate and from 360 00:16:17,920 --> 00:16:19,839 that moment you start to have 361 00:16:19,839 --> 00:16:23,720 Training is about how digital employees work, how 362 00:16:23,720 --> 00:16:25,880 digital employees work, how 363 00:16:25,880 --> 00:16:28,240 to sell digital employees 364 00:16:28,240 --> 00:16:31,000 and you become a representative 365 00:16:31,000 --> 00:16:34,519 official of XMACNA, ok? The links so that 366 00:16:34,519 --> 00:16:37,000 you can also participate will be 367 00:16:37,000 --> 00:16:39,000 here in the description. It's very simple, you 368 00:16:39,000 --> 00:16:41,279 will register, go through an 369 00:16:41,279 --> 00:16:44,519 initial training and join our 370 00:16:44,519 --> 00:16:46,560 partner group. And as you 371 00:16:46,560 --> 00:16:49,639 develop in the partner program, 372 00:16:49,639 --> 00:16:52,160 we will also give you more 373 00:16:52,160 --> 00:16:53,800 resources, right? So today we have 374 00:16:53,800 --> 00:16:57,040 partners who work with our CRM, who 375 00:16:57,040 --> 00:17:00,279 receive leads from XMACNA. So, it's just a 376 00:17:00,279 --> 00:17:03,079 matter of actually registering, 377 00:17:03,079 --> 00:17:05,720 start participating and as you 378 00:17:05,720 --> 00:17:08,079 progress in your sales, we will 379 00:17:08,079 --> 00:17:12,120 evolve with you too, ok? I think 380 00:17:12,120 --> 00:17:13,839 it's important to mention, at this 381 00:17:13,839 --> 00:17:16,120 moment there is no cost for you to 382 00:17:16,120 --> 00:17:20,319 be part of it and you only get the bonuses. 383 00:17:20,319 --> 00:17:23,480 In fact, the client is still yours, the 384 00:17:23,480 --> 00:17:26,760 negotiation is yours, but the delivery and the 385 00:17:26,760 --> 00:17:29,960 support is ours. All right? So, if it 386 00:17:29,960 --> 00:17:32,400 makes sense to you, come be 387 00:17:32,400 --> 00:17:34,640 part of our XMACNA program 388 00:17:34,640 --> 00:17:35,919 Partner. 389 00:17:35,919 --> 00:17:38,039 Very well, on the XMACNA website, 390 00:17:38,039 --> 00:17:40,000 XMACNA.aiaai, 391 00:17:40,000 --> 00:17:44,960 You can also find the related menu 392 00:17:44,960 --> 00:17:47,600 to the partner program here at 393 00:17:47,600 --> 00:17:49,960 XMACNA. Well, to you who stayed with us 394 00:17:49,960 --> 00:17:53,160 until now, our sincere thanks for your 395 00:17:53,160 --> 00:17:55,919 company, and help us share this 396 00:17:55,919 --> 00:17:58,280 content with anyone else who might be 397 00:17:58,280 --> 00:18:00,240 interested in it. Thank you and see you 398 00:18:00,240 --> 00:18:01,919 next time. 399 00:18:01,919 --> 00:18:06,320 >> That's it. Thanks, everyone. See you.